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期刊
ISSN
1741-878X
刊名
International Journal of Technology Marketing
参考译名
国际技术行销杂志
收藏年代
2005~2023
全部
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2023
2019, vol.13, no.2
2019, vol.13, no.3/4
2019, vol.14, no.1
题名
作者
出版年
年卷期
Wearable XR-technology: literature review, conceptual framework and future research directions
Stephanie Hui-Wen Chuah
2019
2019, vol.13, no.3/4
Technology-based marketing strategies through the consumer lens: how might perceptions of ethicality and effectiveness interrelate?
Roger Brooksbank; Sam Fullerton; Steven Miller
2019
2019, vol.13, no.3/4
Virtual reality as an urban tourism destination marketing tool
Natasha Moorhouse
2019
2019, vol.13, no.3/4
Designing enhanced augmented reality tourism experiences: a multi-stakeholder approach
Eleanor E. Cranmer
2019
2019, vol.13, no.3/4
Augmenting reality: fusing consumers' experiences and interactions with immersive technologies in physical retail settings
Francesca Bonetti; Eleonora Pantano; Gary Warnaby; Lee Quinn
2019
2019, vol.13, no.3/4
Towards user acceptance of autonomous vehicles: a virtual reality study on human-machine interfaces
Sebastian Stadler; Henriette Cornet; Fritz Frenkler
2019
2019, vol.13, no.3/4
Proximity marketing in banking: lessons from retail and entertainment industries
Anna Margulis; Nataly Levesque; Harold Boeck
2019
2019, vol.13, no.3/4
Exploring VR experiences of tourists' attachment to a rural destination
Christos Pantelidis
2019
2019, vol.13, no.3/4
User experience design for mixed reality: a case study of HoloLens in museum
Ramy Hammady; Minhua Ma; Carl Strathearn
2019
2019, vol.13, no.3/4
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